A company is its own unique entity – its own person, if you will. Just like a person is more than their face or clothes, your corporate identity is more than a logo.
Every logo development begins with a kick off session based on Step one of the OneFish Approach. Through an in-person meeting or video chat, we help to review and clarify who your business is, what you do, who you serve and identifies your unique position within your industry. We also review logos you like and don’t like to ensure we align on your individual aesthetic preferences.
This is where the creative process begins. Our designers take your input and start exploring ideas through research and rough sketches. We refine the strongest concepts, then present you with the top options, including rationales and sample colour palettes to help you visualize the direction.
Based on your transparent feedback and our collaborative discussions, we work through any revisions until the final logo is approved. This sometimes happens in one round, other times it could take multiple rounds. We will keep working wth you until your logo is exactly what you dreamed of!
A full set of logo files for online and print use will be prepared along with a use guide sheet that outlines the approved logo uses, your colour palette and brand fonts so that you have everything you need to help you ensure that your and visual brand identity is used consistently as you develop the rest of your marketing materials.
Do you have a project in mind or have any questions about our services? Drop us a line (see what we did there?) and we will get back to you typically within 2 business days!
